Adyen becomes exclusive payment partner of Bayern Munich
Global fintech firm Adyen has announced it will be the exclusive payment solution partner for the iconic Bundesliga club, FC Bayern Munich.
Adyen will handle the Bundesliga champions’ payment processing across all of its sales channels, looking to continue its aims of ‘empowering businesses to achieve their ambitions faster’.
Due to Bayern’s global fanbase and being one of the most recognisable football clubs in Europe, Adyen is now afforded the opportunity to bolster the clubs payment acceptance systems via its fintech technology, allowing fans to make payments across the globe and in various payment methods.
“We want to support FC Bayern Munich in delivering customer-centric experiences that keep the focus on the sport and the team, with payments running smoothly in the background,” said Hella Fuhrmann, Country Manager DACH at Adyen.
“Whether buying a jersey online, or in the club shop, fans at home will have the same experience as those in the stadium. Ultimately we are trying to improve the overall experience of Bayern fans by making their payment experience smoother.”
Adyen’s payment services will be used across all functions at FC Bayern Munich including: merchandise at the fan-shop, club memberships, and tickets at the Allianz Arena.
With the use of Adyen’s newest mobile point of sale terminal, the AMS1 model, fans will be able to experience a faster checkout experience due to several payment destinations, offering more payment options to “make fans’ lives easier”.
Andreas Jung, FC Bayern Munich Executive Board Member, added: “With Adyen as the official partner of FC Bayern Munich, we are assured that the high standards set on the pitch by our team will be carried over into our payments processing.
“We are constantly looking into how we can improve our processes for the fans and streamlining the payments process is a key part of this.”